SCANNOW
SCANNOW
Scan Now is an app designed to streamline the process of digitizing documents, without the need for additional hardware beyond your mobile phone.
Year
2023
Category
UX/UI Design



Objectives
Objectives
The main challenge of this app was to boost the number of paid users through a subscription model while also developing a more intuitive and modern interface. This involved enhancing user engagement and satisfaction by making the app easier to navigate and visually appealing, thereby encouraging more users to opt for the premium subscription.
The main challenge of this app was to boost the number of paid users through a subscription model while also developing a more intuitive and modern interface. This involved enhancing user engagement and satisfaction by making the app easier to navigate and visually appealing, thereby encouraging more users to opt for the premium subscription.
Objectives
The main challenge of this app was to boost the number of paid users through a subscription model while also developing a more intuitive and modern interface. This involved enhancing user engagement and satisfaction by making the app easier to navigate and visually appealing, thereby encouraging more users to opt for the premium subscription.
Design
Design
To modernize the app’s interface, a personalized system was developed to display the features most frequently used by the user, with the option to modify them at any time. Recently created folders or digitized documents are also shown on the main screen, providing more direct access to files. Additionally, the menu was redesigned, replacing the icons with more intuitive ones.
To modernize the app’s interface, a personalized system was developed to display the features most frequently used by the user, with the option to modify them at any time. Recently created folders or digitized documents are also shown on the main screen, providing more direct access to files. Additionally, the menu was redesigned, replacing the icons with more intuitive ones.
Design
To modernize the app’s interface, a personalized system was developed to display the features most frequently used by the user, with the option to modify them at any time. Recently created folders or digitized documents are also shown on the main screen, providing more direct access to files. Additionally, the menu was redesigned, replacing the icons with more intuitive ones.
Paid Users
Paid Users
To increase the number of paid users, the strategy involved showcasing the features available with the paid subscription to make users feel they need them. These features are highlighted during the customization of the main screen's panels and are also displayed below the user profile, showing the current subscription plan being used.
When the user wants to obtain a paid subscription, they will be directed to the payment section, where they can choose the duration, payment method, and view highlighted subscription plans with their respective discount percentages.
To increase the number of paid users, the strategy involved showcasing the features available with the paid subscription to make users feel they need them. These features are highlighted during the customization of the main screen's panels and are also displayed below the user profile, showing the current subscription plan being used.
When the user wants to obtain a paid subscription, they will be directed to the payment section, where they can choose the duration, payment method, and view highlighted subscription plans with their respective discount percentages.
Paid Users
To increase the number of paid users, the strategy involved showcasing the features available with the paid subscription to make users feel they need them. These features are highlighted during the customization of the main screen's panels and are also displayed below the user profile, showing the current subscription plan being used.
When the user wants to obtain a paid subscription, they will be directed to the payment section, where they can choose the duration, payment method, and view highlighted subscription plans with their respective discount percentages.



Concept
Concept
With the app redesign and the strategy to increase the number of paid users, it is estimated that the conversion rate from free users to paid users would be approximately 5%.
With the app redesign and the strategy to increase the number of paid users, it is estimated that the conversion rate from free users to paid users would be approximately 5%.
Concept
With the app redesign and the strategy to increase the number of paid users, it is estimated that the conversion rate from free users to paid users would be approximately 5%.






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